The Firm

Created by the Madrid-born designer of the same name in 1974, Pedro del Hierro is a firm with a long tradition in Spanish haute couture. It joined Tendam exclusively in 1989 and has been owned by the group since 1992, being one of its main fashion brands, along with Cortefiel, Springfield and Women’Secret. The firm has international presence in more than 30 countries with more than 300 stores.

The concept and character of the brand are based on the values of tradition, culture, architecture, and art, while invariably maintaining the legacy of the designer in the brand’s DNA. A symbol of the legacy of Spanish craftsmanship.

True to its core values of style, elegance, and quality, PdH carefully combines the use of colour and the delicacy of fabrics to create bespoke, unique designs, offering customers luxury at an affordable price.

“Exclusivity for beauty lovers”